Corporate sales managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercial, industrial, institutional, e-business and wholesale and retail sales. They are employed by commercial, industrial and wholesale and retail trade establishments.

Example titles

  • Corporate sales manager
  • National accounts manager – sales
  • Regional sales manager
  • Trade expansion manager

Main duties

This group performs some or all of the following duties:

  • Plan direct and evaluate the activities of sales departments in commercial, industrial, wholesale and retail and other establishments
  • Organize regional and divisional sales operations
  • Establish organizational policies and procedures in relation to sales
  • Determine strategic planning related to new product lines
  • Lead sales team in building relationships with business clients and manage negotiations of sales contracts
  • Recruit, organize, train and manage staff
  • May work with the marketing department to understand and communicate marketing messages to the field.

Employment requirements

  • A university degree or college diploma in business or in a related field with a specialization in sales and several years of experience as a sales representative or in a related occupation are usually required.

Additional information

  • Progression to senior management positions is possible with experience.

Exclusions

  • Advertising, marketing and public relations managers (0124)
  • Retail and wholesale trade managers (0621)
  • Senior managers – trade, broadcasting and other services, n.e.c. (0015)
  • Supervisors of technical salespersons (in 6221 Technical sales specialists – wholesale trade)

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